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Hometown’s Best Iceman Tune-Up to Date

Hometown Bicycles Iceman Effed My Bike Tune-Up Special Coupon

ICEMAN RIDERS, THIS ONE’S FOR YOU, with love, from your Hometown Crew…

We know Iceman Cometh is a race favorite for our Hometownies, and we’ve seen it all in terms of post-race bike mayhem – mud, crud, and bikes held together solely by spit, grit, and a prayer. That’s why we’ve always offered our famous “Iceman Effed My Bike Tune-Up Special” for after-the-fact damage control.

By popular demand, this year, we’re also setting you up for success PRE-race as part of a new Iceman Special package! Here’s the scoop:

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$100 Hometown Bicycles Iceman Special:

PRINT THIS COUPON and bring it to the shop with your trusty, two-wheeled sidekick. This year’s special includes three elements – a Pre-Iceman Quick Tune, a Post-Iceman Tune-Up, and $20 Store Credit!

PRE-ICEMAN QUICK TUNE ($50 VALUE): We’ll clean and dial your bike, replace cables (only if needed – we generally don’t recommend replacing cables before a race), and set you up for a phenomenal ride.

POST-ICEMAN TUNE-UP ($69.99 VALUE): After the race, bring your bike back in for our legendary, full-blown Hometown Tune-Up. This is where we put your bike back to rights, and make it “Look Great, Work Great, and Blow Your Mind!”

$20 STORE CREDIT: When you pick up your bike from it’s Post-Iceman Hometown spa treatment, we’ll put $20 store credit on your account to use toward bikes and accessories.

There you go, bean counters – that’s a $139.99 value for just $100. Best of luck to all you Iceman riders out there, as you prep for the big day. Your Hometown Crew is here to help you have the ride of your life!


Mud on Iceman bike

You got to get a little mud on the tires…

– Brad Paisley

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Iceman Glory, Bicycle Blue Book, and Party Sign-Ups

Team Hometown Bicycles at Iceman Cometh Challenge 2016

THE WEATHER, THE COURSE, THE COMPANY… ALL AWESOME!  
Congratulations, Iceman Cometh riders! Another goal achieved, another adventure had, another story to be told (and we hope that you WILL tell it, at our November 12, post-Iceman party – details below!)

For the first time in years, Iceman riders enjoyed a day of clear sky and sunshine. Our Team sure appreciated it… along with the delicious chili and good will served up in the Hometown tent (thank you, Jean and crew!) Ride times were rockin’, good times were a-rollin’… what can we say, but “can’t wait ’til next year!” Iceman or bust, baby!

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WE INTERRUPT YOUR READING FOR THIS VERY IMPORTANT MESSAGE…  

Hometown’s 1st Annual Fall Extravaganza event is

THIS SATURDAY (11/12)
FROM NOON – 6PM

Event details and crazy-fun class sign-ups are below, so be sure to read to the end!

NOW, BACK TO YOUR REGULARLY SCHEDULED NEWSLETTER…

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POST-ICEMAN TUNE-UP SPECIAL  

Hometown Bicycles Iceman Effed My Bike Tune-Up Coupon

It’s all about respect… you rode ’em hard at Iceman – don’t put your bikes away “wet”! That trusty two-wheeler that just took you for the ride of your life will live to race another day with proper care and maintenance. Take advantage of our “Iceman Effed My Bike!” Tune-Up Coupon, where you’ll get $20 toward bikes and accessories with the purchase of a post-Iceman tune-up.

Print this blog and bring it with you. We’ll treat your bicycle like the rockstar that it is!

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HOMETOWN NOW OFFERS FINANCING
ON ALL BICYCLES!  

Synchrony Financial financing now available at Hometown Bicycles on all bicycle purchases

Think of this as one more obstacle REMOVED from you getting fit, having fun, making memories, and riding off into the sunset. Dreams can absolutely be affordable… stop in and ask us about our stellar financing program!

(Pssst! Save your rainy day fund for a rainy day. Those fat bikes you’ll be falling in love with at our November 12 fat bike demo have just become that much more affordable!) 

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EVER WONDER WHAT YOUR BIKE’S WORTH?
Bicycle Blue Book website
Bicycle Blue Book Authorized Trade-In PartnerWe know that, sentimentally speaking, your bicycle’s value is truly incalculable, but if you ever DO decide to sell, how do you determine what it’s worth?Answer: BicycleBlueBook.com. Did you know that Hometown Bicycles is an Authorized Bicycle Blue Book Trade-In Partner? That’s just a fancy way of saying that we can help you figure out what your bike is worth. Who knows, your dream Jamis bike may be significantly closer than you think! (Like, maybe even at this Saturday’s fat bike demo… *wink*  *wink*  *nudge*  *nudge*…)
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THIS SATURDAY’S EVENT SCHEDULE & CLASS SIGN-UP FOR

The 1st Annual Hometown Bicycles Anniversary Party Post Iceman Fat Bike Friendly Mountain Bike Ride Family Extravaganza Art Expo and Chili Cook Off

We’re just days away from this fantastic, autumn, family and fat bike extravaganza… time to get yourself registered for some of the cool classes, and to plan your order of enjoyment, so that you don’t miss one, single, crazy-fun activity!

Jamis Fat Bike demoFAT BIKE DEMO:  All Day!
Our Jamis and Framed fat bikes will be out in full force at this event, and available for you to test ride and fall in love with (yes, we’re that confident!). NO CHARGE.

Artist's palette and brushINDOOR ART FAIR:  Noon – 5:00 pm
Hometown artists Deborah Kashdan, Peggy Kerwan, Lauren Patrell and her Nana, and newcomer Sarah Burke will be setting up art displays at our first ever mini indoor art fair here at the shop. Weather permitting, Sarah will also be holding an outdoor demonstration of her incredible spray paint art skills. You’ve seen their bicycle art – here’s a chance to enjoy more of their creativity… and maybe take care of some Christmas shopping in the process! (Artists prefer cash or check, so please come prepared!)

Question marks - ask the experts“ASK THE EXPERTS”:  Noon – 1:30 pm
Hit a cycling plateau? Nagging knee pain on your rides? Body Within Personal Training‘s, Jenny Schild, and Pro-Motion Physical Therapy‘s, Vinnie Baylerian, PT, DPT are generously volunteering their fitness/nutrition and common cycling injury/bike fit expertise at our event. This is a RARE OPPORTUNITY for one-stop, NO CHARGE, professional input on how to be a better, stronger cyclist… take advantage of it!

Vinyasa yoga class at Hometown BicyclesPOWER YOGA WITH TOCCA MASSAGE & YOGA:  12:15 pm
Enjoy a stimulating, stretch-and-strengthen, Vinyasa yoga session in our Community Room with powerhouse, Ashley Knuth of Tocca Massage & Yoga.
CLICK HERE TO REGISTER FOR YOGA

Cardio drumming at Hometown BicyclesCARDIO DRUMMING WITH MARTHA SORARUF:  1:45 pm
Join in on Martha’s crazy-popular Cardio Drumming class (Liam’s favorite!), which will be pumping up the volume in our Community Room at next Saturday’s event.
CLICK HERE TO REGISTER FOR CARDIO DRUMMING

Zumba at Hometown BicyclesZUMBA WITH HAMBURG FITNESS CENTER:  3:00 pm
Fiesty, Latin rhythms and everyone-friendly coreography will have you burning calories in this high energy class, hosted by Hamburg Fitness in our Community Room.
CLICK HERE TO REGISTER FOR ZUMBA

Bike gear ornament kids craft class at Hometown BicyclesKIDS’ CRAFT CLASS – BIKE GEAR ORNAMENTS:  4:15 pm
Bring along your young ‘uns of all ages to create a unique, bicycle gear Christmas ornament with gears, glitter, and other crafty goodies provided by Hometown Bicycles. Parents, please come, too! This is a parent-child project you’ll treasure for years to come. A nominal $4 per child covers materials and instruction.
CLICK HERE TO REGISTER FOR THE KID’S CRAFT CLASS

Jamis fat bike on the trailFAT BIKE FRIENDLY GROUP TRAIL RIDE:  Leaves at 3:30pm
RIDE WITH SHAUN!! Join your bike guru, and leave from our shop parking lot at 3:30pm for the Yellow and Blue trails of picturesque, autumn-tinged Island Lake. NO DROP, all levels welcome!

Chili cook off at Hometown BicyclesCHILI COOK-OFF:  Judging begins when the riders return!
Put your best chili forward for a chance to win prizes and bragging rights at Hometown’s first annual culinary cook-off! Entries must be delivered by 4:15pm, and hungry cyclists and party-goers will be the judges for this people’s choice competition. Winner takes home a $25 Hometown Bicycles Gift Certificate PLUS one of the first Hometown t-shirts ever made available to the public!!
CLICK HERE FOR DETAILS & TO ENTER THE CHILI COOK-OFF

So much fun to be had – why not do it all?! CALL US IF YOU HAVE ANY QUESTIONS. And please tell your friends, bring your family, and spread the word. It’s an event for everyone!

Iceman, Coffee, and Your Cycling Experience

The Ultimate Cycling Experience
THE STORY OF HOMETOWN: INTERMISSION

In last week’s newsletter, we ended our recent installment of the Hometown Bicycles saga with what amounted to a cliffhanger… and, boy, did we ever learn what Hometown means to all of you!

We had visits, and calls, and messages from so many of you, wanting to know what’s happening with the company, and whether everything is okay.

Rest assured, we’re sticking around. But if our last email gave you pause for thought – a world without Hometown Bicycles – then we hope you’ve come to realize the same thing we have…

What Does Hometown Bicycles Mean to You?

Hometown Bicycles has become far more than just a place to buy bike stuff; there are plenty of those already. Instead, Hometown is where you set goals, share your stories, make new friends, overcome challenges, improve your health, vent your frustrations, learn, hang out, dream, thrive, and celebrate your accomplishments. You’ve made us a hub of the community.

In essence, Hometown Bicycles is where you’ve chosen to come for your ultimate cycling experience… WOW. We do not take that responsibility lightly…

Ultimate Cycling Experience

To us, a true Ultimate Cycling Experience means a place that offers the products you need, the service you expect, the education to grow, the opportunity to use what you’ve learned, and the team to support and celebrate what you do.

Based on your feedback, we’ve made a great start, but there’s always room to be better.

So, What Are We Doing?

Right now, we’re working on stronger relationships and intriguing opportunities that will help us achieve our goal of giving you the Ultimate Cycling Experience you deserve.

What Can You Do to Help?

Keep doing what you’re doing!! The fact that you believe so much in Hometown that you send your family and friends, join our shop rides, show up to our clinics, patronize our shop, and come to us for advice is the ultimate show of faith. THAT is what will get us to this goal.

Part 3 of Infinity…

So, although we started this Hometown saga as a Part 1 of 3, we’ve realized that with our story really just starting, it’ll take a heck of a lot more than 3 measly little articles to tell it all.

We promise to keep you in the loop, chapter by exciting chapter…

Shaun & Dawn Bhajan

SHOP CLOSED THIS SATURDAY FOR ICEMAN

Iceman Cometh Challenge logo

Hometown’s headed to Iceman this Saturday, and we’re taking the crew, so…
Brighton & Whitmore Lake
CLOSED SATURDAY, NOV. 6TH
Open Sunday, Regular Hours
We’ll be at the start, so stop by and say “hi!” And make sure to swing by the shop to share your Iceman stories… our fall just isn’t complete without ’em!
HIGH VISIBILITY AT LAST WEEK’S BIKE LIGHTS CLINIC
 
We had a full house at last week’s Bike Lights & Night Safety Clinic. It was awesome!
There were some really stellar questions asked, and a bevy of curious cyclists tested out bike lights on our Devil’s Night Shop Ride immediately after. You sure couldn’t miss them, as you’ll see in the video above.
Thanks, clinic peeps, for showing up, learning, riding, and hanging out with us. And a special thanks to Jim Cleer for leading up one of the ride groups and to Leslie Cook for bringing us some new Hometown fans!
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HOMETOWN CUSTOMERS GET CAFFEINATED
Customer Highlight: Move over Vanna White!
(Jim, Brenda, and Kevin are the elite first to purchase Hometown Coffee)

Our customers are so cool… they were calling dibs on our new Hometown Coffees before we even brought them into the store! These delicious brews come from Brighton’s beloved Bagels & Bites… no wonder why everyone look so happy. Thank you, Hometown pioneers, for supporting our newest product line!

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Yoga for Cyclists Held at Hometown – Brighton
Community Highlight: Starting November 10th!

Hometown Bicycles is proud to present an on-site yoga opportunity for the tight-muscled cyclist in all of us. Open to the community, this class – led by Soul Stretch Yoga – addresses back, hips, wrists, lung capacity and core+balance. You’ll also work on bigger biking muscles, full suspension flexibility and dialed in focus.
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“ICEMAN EFFED MY BIKE” TUNE-UP SPECIAL
Industry Highlight:  Industry event, Hometown program

Iceman Cometh is one of those epic cycling events that makes Michigan such a cool state. In support of such awesomeness, we created an “Iceman Effed My Bike” tune up special for post race bicycle recovery.
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